katalyst
A distinctive brand foundation for a research-driven social enterprise shaping more sustainable approaches to construction, housing and urban development in Africa.
Overview
Katalyst is the Center for Earth and Sustainable Construction, a specialised social enterprise and research lab operating under SHOUT Group.
We developed the logo and core brand foundations.
Challenge
As a research-driven offshoot of a larger group, Katalyst needed a visual identity distinct enough to stand on its own, while still holding credibility in academic, policy, and funding circles.
Our Approach
We built Katalyst's logo and brand foundations around its focus — sustainable, technical, and rooted in the built environment — giving the lab an identity separate from, but aligned with, its parent group.
Outcome
A distinctive brand foundation that gives Katalyst a clear identity as it develops its work in sustainable construction and urban development.
Studio6 gave Katalyst an identity that feels true to what we’re building. The logo and brand foundations have given us a clear, confident way to present our work and connect with the people we want to reach.
Kezia
Urban Planner & Senior PM
© Studio6.
© Studio6.